Influence: The Psychology of Persuasion, Revised Edition


Influence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

You’ll learn the six universal principles, how to use them to become a…

Influence Rev

ISBN 10 : 9780688128166
ISBN 13 : 0688128165

Influence, the classic book on persuasion, explains the psychology of why people say "yes"-and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the r..

Influence Pearson New International Edition

ISBN 10 : 9781292035499
ISBN 13 : 1292035498

Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a ..

Influence

ISBN 10 :
ISBN 13 :

Dr Robert Cialdini explains the six psychological principles that drive the human impulse to comply to the pressures of others and reveals how to defend oneself against manipulatio..

Pre Suasion

ISBN 10 : 9781501109799
ISBN 13 : 1501109790

Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's li..

Webs Of Influence

ISBN 10 : 9780273781585
ISBN 13 : 0273781588

As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online. At the forefront of this battlegr..

The Power Of Persuasion

ISBN 10 : 9780471266341
ISBN 13 : 0471266345

Looks at the power of effective persuasion, describing the mindset and tactics of persuasion professionals and detailing ways to protect oneself from becoming a victim of manipulat..

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