Influence: Science and Practice (5th Edition)

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another’s request).


Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say…

Influence Pearson New International Edition

ISBN 10 : 9781292035499
ISBN 13 : 1292035498

Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a ..


ISBN 10 : UVA:X001757540
ISBN 13 :



ISBN 10 : UOM:39015005527802
ISBN 13 :

Based on a study of a wide array of decision situations--from corporate boardrooms to Tupperware parties--a psychologist enumerates six fundamental patterns that are the underlying..


ISBN 10 : 1846686148
ISBN 13 : 9781846686146

Why do people say 'yes' - and how can we ethically apply the answers to this question to get the results we want? Dr Robert Cialdini is the world's leading authority on influence a..


ISBN 10 :
ISBN 13 :

Dr Robert Cialdini explains the six psychological principles that drive the human impulse to comply to the pressures of others and reveals how to defend oneself against manipulatio..


ISBN 10 : 9781847651327
ISBN 13 : 1847651321

Most of us are only too aware that, whatever roles we have in today's fast-moving world, much of our success lies in getting others to say 'Yes' to our requests. What many people m..

Pre Suasion

ISBN 10 : 9781501109799
ISBN 13 : 1501109790

Examines the art of effective persuasion to argue that its secret lies in a key moment before messages are delivered, sharing strategies for how to psychologically prepare one's li..

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